The BBA in Sports Management is a dynamic undergraduate program designed for individuals passionate about the business side of sports. Offered in collaboration with international sports institutions or governing bodies, this degree blends core business education with specialized knowledge in sports administration, marketing, event management, and athlete representation.
Students gain hands-on experience in managing sports teams, organizing large-scale events, working with sponsors, and understanding sports law and governance. The international association ensures global standards, exposure to best practices, and potential access to international internships or certifications.
This program opens doors to careers in sports federations, clubs, event management companies, fitness brands, and sports media agencies.
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